Ubuzima bwizaGutangiza ibirimoKurema gummysKuvugurura $ 5M Fitness Snack Isoko
Chewable Creatine Intego ya Gen Z hamwe nabakinnyi bakoresheje igihe hamwe na Flavour-Yambere
Justgood Health, ihungabanya ibiryo bikora, uyumunsi yashyize ahagaragaraKurema gummys, gutandukana gukabije kuva ifu ya gritty na capsules. Yagenewe abafatanyabikorwa ba B2B, aba tangy, bashyigikiwe na siyanse bagamije gufata 58% by'abajya mu myitozo ngororamubiri baretse creine kubera uburyohe no kuborohereza (Raporo y’imirire ku isi, 2024). Hamwe na 2,5g ya micronized creatine monohydrate kuri buri sukari hamwe na sukari zeru, ibicuruzwa byinjira mu $ 5B "fitness snacking" - aho 74% ya Millennial ishyira imbere ibintu kuruta imigenzo.
MukuruKuremaKureka: Kuki 63% byabakoresha bareka
Nubwo ibiremwa bya creine byagaragaye ko bikura kumitsi no mumikorere yubwenge, kubahiriza bikomeza kuba bibi.
Ubushakashatsi bw’umuguzi wa Justgood bugaragaza:
47% ntibakunda imiterere ya chalky.
32% bibagiwe gufata ibinini nyuma yimyitozo.
29% birinda kuvanga kumugaragaro ifu.
Imiterere ya gummy ikemura izi ngingo zububabare binyuze:
Kunywa Ubujura: Bipfundikishijwe imyembe yo mu turere dushyuha cyangwa uburyohe bwa berry
Gym-Isakoshi Yiteguye: Amashanyarazi adashobora gushyuha, pouches irokoka sauna hamwe nimodoka.
"Iyiibiremwaku gisekuru cya TikTok, "ibi ni ibyatangajwe na Jake Torres, wapimishije hakiri kare ati:" Nka Skittles, ariko bagutera kuzamura cyane. "
Amasoko ane agenewe guhungabana
Abakinnyi ba za kaminuza: 81% bifuza inyongeramusaruro, zuzuye amacumbi (Ubushakashatsi bwa NCAA).
Imyitwarire y'abagore: 68% bakunda gummies kuruta ifu "nini" (Ubuzima bw'Abagore, 2024).
Abarwanyi bo mu biro: 55% by'abakozi ba kure barya mugihe bakora siporo.
Kwaguka kwisi yose: Amahitamo yemewe ya Halal kumasoko yo muburasirazuba bwo hagati.
Ubumenyi bwa Sour: Uburyo uburyohe butera kubahiriza
Ubuhanga bwa Justgood Ubuzima bwemewe bukoresha amavuta ya citrus kugirango abuzeibiremwa'umururazi udafite uburyohe.
Ubushakashatsi 2024 UCLA bwabonye:
89% by'abakoresha bahisemo gummies kuruta ifu.
2.1x gukurikiza cyane ibyumweru 12.
B2B Goldmine: Customisation ihura na virusi
Abafatanyabikorwa bunguka:
TikTok-Yiteguye Kits: Ibibazo byateguwe mbere nka #GummyGain.
Shape Studio: Kuramo ibirango kugirango ukore ibirango bya gummy.
Inyandiko zidafite aho zigarukira: Ibirungo by'ibihumyo creine yo kugwa, peppermint muminsi mikuru.
Umuderevu hamwe na GymShark yabonye gummies nziza ya dragonfruit kuri TikTok, atwara urubuga rwa 500K mumasaha 72.
Igihe cyo kohereza: Gicurasi-02-2025