Formula ya Creatine ikoresha formula igamije icyuho cya $4.2B mu bijyanye n'inyongeramusaruro mu myitozo ngororamubiri, ihuza siyansi n'uburyo bworoshye bwo kuyikoresha
Nyakanga 2024 — Justgood Health, ikigo cy’ingenzi mu gukora amafunguro aryoshye, uyu munsi cyatangaje ko cyatangije ku mugaragaro iterambere ryacyoCreatine Gummysku bafatanyabikorwa ba B2B ku isi yose. Yagenewe guhagarika urwego rw'imirire ya siporo rufite agaciro ka miliyari 4.2 z'amadolari, izi gummy zikemura ikibazo gikomeye ku isoko: 72% by'abakunzi ba siporo bareka ifu gakondo ya creatine kubera uburyohe bubi n'ingorane (Global Wellness Institute, 2024). Iyi poroduke itangiye gukoreshwa ubwo icyifuzo cy'inyongeramusaruro "zihura n'ibyishimo" cyiyongeraga cyane cyane mu bakinnyi ba Gen Z n'ababigize umwuga badakoresha igihe kinini.
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Ikibazo cyo kubahiriza amategeko ya Creatine: Amahirwe ya miliyari 1.8 z'amadolari
Mu myaka ibarirwa muri za mirongo, creatine monohydrate yabaye urugero rwiza mu mikurire y'imitsi no kongera ubushobozi bwo gutekereza. Nyamara, 44% by'abayikoresha bayireka mu minsi 30 bitewe n'imiterere y'imitsi, kubyimba, cyangwa kwibagirwa.Ubuzima bwa Justgoodudushya - icyapa cyemeweGummy ya Creatine monohydrate—ikemura izi ngingo z'ububabare binyuze muri:
- Kwinjira vuba: Kwinjira vuba 60% ugereranije n'ifu, nk'uko byagaragajwe n'ubushakashatsi bwa Journal of Sports Science bwo mu 2023.
- Kudakora neza kw'igogora: formula ihamye ya pH ikuraho kubabara mu nda.
- Ingano yo gukoresha mu gihe ugiye: Serivisi za 3g/5g zapimwe mbere mu dukapu twimukanwa kandi tudashobora kwangirika ku bana.
"Iki si ikintu gishya gusa—ni impinduka mu myitwarire," ibi byavuzwe na Dr. Lena Marquez, inzobere mu mirire ya siporo, agira inamaUbuzima bwa Justgood"Gummy zigabanya inzitizi ku bantu bajya muri siporo isanzwe mu gihe zujuje ibisabwa ku bakinnyi b'abahanga mu gukora neza."
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Amahirwe y'ubufatanye: Gufata ishusho y'abaturage ba "Siporo isanzwe"
Isoko ry’inyongeramusaruro ku isi riteganijwe kwiyongera kuri 9.8% mu mwaka wa 2030, bitewe n’abakiriya bakiri bato bashyira imbere uburyohe n’uburyohe. Uburyo bwa B2B bwa Justgood Health butuma ibigo bikoresha uburyohe bune bugezweho:
1. Imyitozo ngororamubiri y'abagore: 58% by'abaguzi b'abagore bakunda gummies kuruta ibinini (SPINS, Q2 2024).
2. Siporo yo mu mutwe: Ivanga n'imiti igabanya ubukana bw'imikino yo mu bwoko bwa esports n'amasoko y'abanyeshuri n'abakinnyi.
3. Abantu bakuru bakuze bakora: Uburyo bworoshye bwo gufata imitsi kugira ngo ikomeze kumererwa neza.
4. Kwaguka ku Isi: Impamyabushobozi za Halal, kosher, na vegan zashyizwe hamwe mbere ku masoko ya APAC/EU.
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Kuva muri Laboratwari kugera kuri Shelf: Gahunda y'ubufatanye
Uburyo Justgood Health ikora butuma abafatanyabikorwa banyura mu mbogamizi gakondo:
- Umuvuduko w'iminsi 21 wo kugera ku isoko: Urugero rwo gukora mu gihe kiri munsi y'ukwezi.
- Guhindura amakuru hakoreshejwe uburyo bwa "Data-Drive":
- Isesengura ry'uburyohe: Gusesengura uburyohe bushingiye ku buhanga bwa AI (urugero, pome y'icyatsi kibisi yo gukora imyitozo ngororamubiri, chai ya vanilla yo gukira).
- Imikorere: Ongeraho beta-alanine kugira ngo ukomeze kwihangana cyangwa kolajeni kugira ngo ingingo zigire ubuzima bwiza.
Ubufatanye buherutse gukorwa na FitFuel Collective yo mu Bwongereza bugaragaza ubwo buryo bworoshye. Mu byumweru 5, iki kigo cyashyize ahagaragara ifu ya mango-chili.gummy ya creatinehamwe na electrolytes, bigafata 12% by'icyiciro cy'ubuzima bwa Amazon mu minsi 90.
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Inzira Imbere: Creatine 3.0 no Nyuma Yayo
Muri Q4 2024 hazashyirwa ahagaragara ibi bikurikira:
- Gummy irimo Kafeyine: Guhuza 100mg ya kafeyine karemano na creatine mbere yo gukora imyitozo ngororamubiri.
- Imiti yo kuruhuka: Creatine + melatonin yo gukora imitsi mu ijoro ryose.
- Teen Sports Line: Gummies nke zemewe na TGA ku bakinnyi b'ingimbi n'abangavu.
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Jya mu mpinduramatwara y'abatarya inyama
Abafatanyabikorwa ba B2B ubu bashobora kubona:
- Gutoranya mu buryo budafite ingaruka: Hindura ubwoko butatu budafite MOQ.
- Ubushakashatsi bushingiye ku kirango: Gutera inkunga igeragezwa ryihariye ry’ubuvuzi ku byifuzo by’umuntu ku giti cye.
- Ibigo by'Ubucuruzi Mpuzamahanga: Ububiko mu bihugu 8 bifite amabwiriza ya DDP.
Feifei yashimangiye ati: "Ntitugurisha ibinyobwa bisindisha—turi kugurisha umutungo w'isoko."
Igihe cyo kohereza: Kamena-18-2025