Ubuzima bwa Justgood Bwerekana Keto gummis kugirango akemure $ 20B Amadorari make ya Carb Snack Gap

Guhanga udushya duhuza Ubumenyi bwa Metabolic na Flavour to Fuel Ketogenic Lifestyles

DALLAS, Nzeri 2024 - Nkuko indyo ya ketogenique ishimangira ubuzima bwayo igihe kirekire - ntabwo ari imyambarire -Ubuzima bwizani ugukemura ibibazo byabaguzi: kubura ibiryo bya keto byukuri bidahungabanya uburyohe cyangwa macros.Keto gummisyatangijwe niyi sosiyete, igisubizo cyambere-ku isoko cyagenewe abafatanyabikorwa ba B2B kigamije kuganza miliyari 20 z'amadolari y’amadorari make ya karbike. Hamwe na 63% byabayoboke ba keto bavuga "kurambirwa no kurya" nkikibazo cyabo cyambere (Keto Connect Survey, 2024), aba gummies batanga amasezerano abiri: 2g net karb kuri buri serivisi hamwe nibiryoheye bihagije kugirango bahangane na bombo nyamukuru.

Keto Snack Dilemma: $ 7B Yabuze Amahirwe
Nubwo keto yiyongera 18% yumwaka, 78% byibicuruzwa binanirwa kubahiriza ibyo abaguzi bategereje kuburyohe nuburyo bwiza.Ubuzima bwizaIkipe ya R&D yamaze imyaka ibiri itunganya Matrix yihariye ya Collagen-Pectin, ishoboza:
- Isukari Zeru, uburyohe bwuzuye: Biryoshye n'imbuto za allulose hamwe na monah kugirango indorerwamo ya gummies isanzwe.
- Macro Precision: 1g y'amavuta ya MCT kuri buri serivisi kugirango ikomeze ketose idafite ububabare bwa gastric.
- Kurwanya Ubushyuhe: Nta gushonga mu gutambuka-$ 200M $ buri mwaka ububabare bw’inganda (Raporo y'ibiribwa).

Umuyobozi mukuru ushinzwe guhanga udushya muri Justgood, yagize ati: "Keto gummies nyinshi zirakora ariko ni nziza cyangwa ziraryoshye ariko zuzuye karbasi zihishe". "Twasibye kode: gummy yemewe na laboratoire kandi yifuza."

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Amasoko atanu yiteguye guhungabana
1. Abakozi babigize umwuga: 41% by'abayoboke ba keto bareka indyo kubera icyuho cyoroshye (Healthline, 2023).
2. Ababyeyi b'abana ba Keto: 68% barwana no gushaka umutekano-shuri, karbike nkeya (Ihuriro ry'ababyeyi ba Keto).
3. Ubuzima bwa Diyabete: 5M + Abarwayi ba diyabete yo muri Amerika bashaka indulugensiya zitagira isukari zijyanye n'intego za glucose.
4. Kugarura siporo: Guhuza Keto gummis hamwe na electrolytes yibasira CrossFit na niches ya marathon.
5. Kwaguka kwisi yose: Byabanje kwemezwa halal, kosher, hamwe nibikomoka ku bimera bifungura amasoko ya MENA na APAC.

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Imipaka ya Flavour: Kuva Nostalgia kugeza Novelty
Kurwanya "umunaniro wa keto,"Ubuzima bwiza'AI ikoreshwa na laboratoire ya laboratoire yasesenguye abaguzi 12,000 kugirango bakosore:
- Abigometse kuri Retro: Tangy watermelon (ihumekwa na bombo ya 90s) hamwe na cola icupa rya Millenials.
- Abashakisha Ubushyuhe: Mango-habanero na chili-lime kubintu bya Gen Z biryohereye cyane.
- Isuku-Ikirango Isukura: Gummies idashimishije "imirire itera imirire" kubakunzi ba DIY smoothie.

Kuramba: Ibikoresho bitagaragara
Hamwe na 54% byabaguzi ba keto bashyira imbere ibidukikije (Green Keto Initiative),Ubuzima bwizaikubiyemo:
- Inyama zivamo inyama za kolagen: Zivuye mu bworozi bwagaburiwe ibyatsi bitoza kurisha kuzunguruka.
- Amashanyarazi adafite plastiki: Ifumbire mvaruganda ya selile yatewe nimbuto ya basile - guhingwa nyuma yo gukoreshwa.
- Umusaruro wa Carbone-Negative: Ibikoresho bikoreshwa na biyogazi yimyanda, bikuraho 120% byuka.

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Inshingano zubufatanye: Umuvuduko, Ubumenyi, nubunini
Kubirango bya B2B, imigabane irasobanutse: 39% byibicuruzwa bya keto birananirana mugihe cyamezi atandatu kubera igihe cyatinze (CB Insights). Moderi yubuzima bwa Justgood ihagaritse yemeza:
- Ingwate yo Gutangiza Iminsi 25: Kuva mubitekerezo kugeza kububiko bwuzuye.
- Kwubahiriza Turnkey: Ibyemejwe mbere na FDA, EFSA, na FSSAI nka "Bishyigikira Ketose."
- Inyungu zigwiza:
- Kwiyandikisha Bundles: Ukwezi kwa keto udusanduku twuzuye hamwe na flavours zizunguruka.
- Gufatanya na porogaramu: Kurikirana macros ukoresheje scaneri yimirire ihuriweho.

Kazoza ka Keto: Kurenza Ibiro
Q1 2025 izamenyekanisha udushya twinshi:
- Inkunga yo gucura: Gummies hamwe na ashwagandha kurwanya imitoma ya cortisol.
- Kuvura amatungo ya Keto: Guhekenya Vet imbwa ninjangwe za diyabete.
- Ubufatanye bwa Pharma: Ibiryo bitwikiriye Medicare kubakuze ba diyabete.

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Saba Intebe yawe kumeza ya Keto
Ubuzima bwizaihamagarira abafatanyabikorwa B2B kuri:
- Ikizamini kitagira ingaruka: Hindura ingero 5 zidafite MOQ.
- Isesengura rya Flavour: Vuga uburyohe bwakarere mukarere mugihe nyacyo